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The Forces Moving the Market — Motivation, Momentum, and What Top Agents Do Differently

The Forces Moving the Market — Motivation, Momentum, and What Top Agents Do DifferentlyRyan Cook Published on: 17/11/2025

NAR, RealTrends, and Realtor.com data reveal rising motivation, uneven ZIP-level momentum, and why top agents earn more per hour.

 The Bold Truth: Your Market Wants You to Pick a Side (80/20)

The Bold Truth: Your Market Wants You to Pick a Side (80/20)

 The Bold Truth: Your Market Wants You to Pick a Side (80/20)Ryan Cook
Published on: 12/08/2025

Most agents stay generic and invisible. Learn how smart polarization and one-afternoon market research can make you the obvious choice in your niche.

For Agents
The Bandwidth Lie: How Agents Grow by Firing Their Bottom 10%

The Bandwidth Lie: How Agents Grow by Firing Their Bottom 10%

The Bandwidth Lie: How Agents Grow by Firing Their Bottom 10%Ryan Cook
Published on: 12/01/2025

Agents stay stuck by carrying low-value tasks, leads, and habits. Learn how the 80/20 purge lifts your business and income.

For Agents
Do What Only You Can Do — Your $1,000/Hour Love Zone

Do What Only You Can Do — Your $1,000/Hour Love Zone

Do What Only You Can Do — Your $1,000/Hour Love ZoneRyan Cook
Published on: 11/24/2025

Learn how to operate in your $1,000/hr “genius zone” and outsource the rest using 80/20 principles from Perry Marshall.

For Agents
Riding the 80/20 Wave — How Top Agents Harness Natural Forces Instead of Fighting Them

Riding the 80/20 Wave — How Top Agents Harness Natural Forces Instead of Fighting Them

Riding the 80/20 Wave — How Top Agents Harness Natural Forces Instead of Fighting ThemRyan Cook
Published on: 11/17/2025

Learn how top agents harness natural forces—market currents, motivation, value tiers—to work smarter and earn more with Perry Marshall’s 80/20 principles.

For Agents

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